Google G-Phone



Google has created a prototype cellphone (GPhone?) and the company plans to give free subscriptions to consumers by bundling ads with its search engine, Web browser apps and Gmail.
Search engine giant Google is in the works of coming up with a mobile phone by early 2008, through which its users will be able to surf the web while on-the-move.
Google’s is crossing fingers that it’s ‘GPhone” will be as well-known as Apple’s iPhoneSeveral Google services such as search engine, e-mail and interactive maps, will be loaded on to the forthcoming GPhone.
Google services, such as its search engine, e-mail and interactive maps, will be loaded on to the phone. It is thought Google will derive its revenue from the lucrative mobile advertising market. Google branded cell phone summary::
1)Google has a prototype cell phone they are shopping
2) The phone has a keyboard
3)US carriers don’t seem to like to work with Google
4) European carriers are being more open minded
5) Mobile ads will cost more than ads on a PC according to Google CEI Eric Schmidt
6) As google moves more into the cell phone space there will be potential conflicts of interest among those service as advisors to Google and Apple At present, the Mountain View, California-based company is showing the prototype to mobile phone manufacturers and network operators while it is polishing up technical specifications to provide a mobile web browsing experience that is superior to current software, stated a report in Wall Street Journal. Google has apparently penned a deal with a Taiwanese firm to design the phone. The Journal further suggests that Google intends offering free mobile subscriptions, subsidized by ads in search results and software applications.

The Telegraph cited Eric Schmidt, Google’s CEO, stating that mobile phone adverts are “twice as profitable or more than non-mobile phone ads because they are more personal”. Research a telecoms analyst; has predicted that the market for mobile advertising will be worth over $5.4 billion a year in the next four years, i.e., by 2011.

No comments: